UNCOVER THE UNTAPPED POTENTIAL OF RETAIL MEDIA

Join us for our Retail Media event featuring our partner Raptor and explore how Retail Media can help boost your business.  

You‘ll discover best-practice examples, learn how to fully utilise customer data in your Retail Media strategy, and identify which types of Retail Media drive the most revenue in your organisation.

WHAT IS RETAIL MEDIA? 

Retail Media might be one of the best kept secrets in e-commerce marketing. Although you may have heard of it, most marketers are still unsure what it is, why it’s important, and how to maximise its benefits in their marketing strategy. 

Put simply, Retail Media is when a retailer sells ad space on their website to its suppliers. It’s a useful strategy for both B2B and B2C retailers – and you are probably already doing it when buying ad space on social media and Google.  

However, in recent years, Retail Media has evolved and expanded far beyond this. It now includes native ads, display ads, in-store advertising, and much more.  

Experts predict that Retail Media will be the biggest wave of digital advertising that we’ve seen. In fact, a forecast suggests that it will be a $45 billion market this year and continue to grow by about $10 billion in 2024!  

Yet, despite its huge potential, it remains one of the most underutilised revenue sources for retailers. 

But don’t worry, this also means that you have a unique opportunity to learn how to fully leverage the potential of Retail Media and get ahead of your competitors.  

Join us for our exclusive event dedicated to Retail Media, where you’ll get the chance to learn from the best in business, get all your questions answered in our panel discussion, and network with like-minded professionals.

SPEAKER

Pratical information

When and where?

Aarhus
31st of May, 2023
08:30 – 11:00

Raptor
Åboulevarden 37 4th fl
8000 Aarhus

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Copenhagen
1st of June, 2023
08:30 – 11:00

IMPACT Commerce
Laplandsgade 4
2300 Copenhagen S