Insights

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Sustainable Commerce: 3 approaches to retail success in 2024

Explore the three strategic approaches that brands and retailers can implement to achieve a more sustainable digital practice – without compromising profitability.

Developing a powerful loyalty programme in 9 steps

Empower your brand with a successful loyalty programme using our 9-step framework, designed to simplify the process of building lasting customer relations.

8 benefits of Integrating AI into Your PIM System

The key to successful AI implementation lies within your PIM system. Why? Because when it comes to AI, data is paramount. Discover eight benefits of using your PIM system as the foundation for AI.

Empowering product data: The dynamic duo of AI & PIM

Explore how the dynamic duo of AI and PIM can revolutionise your business. The twist? The article is written entirely by AI itself!

Unlocking the power of website accessibility

Website accessibility is essential, as it benefits not only minority users but also ensures a seamless experience for all individuals.

Here are the 4 biggest unified commerce mistakes B2B companies make

The demands of today’s business to business (B2B) buyers and their expectations of suppliers are changing – and growing. B2B companies are now expected to deliver a commerce experience that rivals B2C – more convenience, more personalisation and actively supporting the customer throughout the journey, whichever channel they meet and interact with a business on.

THIS IS HOW RETAILERS SHOULD PREPARE TO WIN THE METAVERSE

The metaverse is hard to define and trickier to capture. But metaverse retail could be the next big thing if retailers use it right. This article explores the what’s, the why’s and the how’s of the metaverse and why it’s a must for retailers who want to excel in digital commerce and deliver excellent customer services.

Demystifying MACH – understand the acronym that will flex up your IT architecture

If you’re working in commerce, you’ll know that the speed of change is accelerating. That means businesses need to build and scale faster than ever before – which requires flexibility and agility, and lots of it.

RETAIL CHEAT SHEET: HOW TO TRANSFORM CUSTOMER EXPERIENCES IN RETAIL

Customer expectations for retailers are at an all-time high – and still climbing. But there’s one underrated area of opportunity that will make you stand out: Great customer experiences.

Five tips for creating remarkable customer-led retail experiences

Consumers have crystal clear (and increasingly sky-high) expectations of the service they receive from retailers.

GUIDE: THE BUSINESS BENEFITS OF GOING AGILE

Agile. It’s unlikely that you’ve made it all the way to 2022 without hearing the term. But that doesn’t mean you understand it. Or know how to implement it at your company. Read on to discover what agile is and how it could be the next big thing for your business.

Whitepaper: DIRECT TO CONSUMER

Here’s an honest take on the emerging D2C trend – including what your customers expect, what your business can gain and success stories from real-world D2C brands.

STOP THINKING IN CHANNELS. START DESIGNING FOR PEOPLE.

Clever commerce. Omnichannel. Unified commerce. Commerce everywhere. Bold movements often come with bold and blaring titles. No matter the label, our recent work with Salesforce Customer 360 has brought us closer to designing smarter and seamless commerce experiences than ever before.

3 MOBILE COMMERCE TRENDS TO TAP RIGHT INTO

We are in the midst of a mobile revolution. Digital shopping is skyrocketing, and our smartphones are the primary reason why.

5 ways to identify growth initiatives in your company

It’s no secret that digital commerce is booming and that the companies that fail to follow will be left behind. Get our 5 hands-on tips to identify and drive growth through a digital transformation.

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Whitepaper: Retail as Media – The future of online advertising

‘Retail as Media’ is one of the hottest topics in retail at the moment and for good reason.

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4 Good tips before integrating a product information management(PIM) System

B2B companies have an urgent need to improve digitally and be more efficient in their data and marketing processes.

Long-tail sales focus boosts top line for B2B companies

In recent years, many manufacturing and trading companies have focused heavily on their A-list customers. That’s a shame, because with a long-tail focus that systematises sales to smaller customers, revenue can in many cases be increased by 20 to 30 percent – while keeping administration and operational costs at a minimum.