AGENDA
OMNICHANNEL EXPRESS
The Omnichannel Express is gearing up for departure, and we’re thrilled to share the agenda with you! Get ready to network with top decision-makers, gain insights from inspiring talks, and make the most out of D-Congress.
Omnichannel Express is more than just an event—it’s an exclusive experience designed to connect industry leaders, spark insightful discussions, and dive deep into the future of omnichannel commerce. Proudly co-hosted by Shopify, Talon.one and Contentful, this event brings together top minds to explore the latest trends shaping the industry.
The journey kicks off with a curated train ride from Stockholm to Göteborg, where participants can engage in meaningful conversations and set the stage for two days at D-Congress. In Göteborg, attendees will gain exclusive access to the conference, an executive dinner featuring an inspiring external speaker, a comfortable hotel stay, and an open bar for networking in a relaxed setting.
Browse the agenda below and get ready for an unforgettable experience at D-Congress.
March 5, 2025
07:40 – Meet up at Stockholm Central Station – Meeting point: The Ring – Look for the grey IMPACT umbrella.
08:00 – Onboard train no. 425, Carriage 1.
Find your seat, settle in, and get ready for a high-speed dose of omnichannel inspiration
08:12 – Departure from Stockholm
08:30 – Fresh coffee & breakfast bites will be served.
The journey from Stockholm to Göteborg is more than just a train ride with coffee and breakfast — it’s an opportunity to connect, share insights, and get inspired. Throughout the trip, you’ll engage in dynamic networking through Seat-Swapping and the Omni Icebreaker, gain valuable perspectives in an exclusive Railside Discussion, and learn from the Best in the Business.
11:41 – Arrival at Gothenburg Centralstation
11.45 – Transfer to Hotel: Scandic Rubinen
We won’t be able to check-in before 16:00, but we will leave our luggage at the hotel, where it will be stored before heading to the conference.
12:15 – Joint walk to D-Congress
12:30 – D-Congress – Exhibition starts
13:00 – Program starts on all stages (Except Congress Hall)
We will recommend the following;
(H1: 13:55-14:25) Bridging Borders with Purpose: Nordic Excellence in Global E-Commerce and Brand Identity with Carolin Dalsgaard – Read More
(F4: 14:35-15:05) Future Proofing B2C-Commerce in the Digital Space with Julia Paulsen, Director of eCommerce at Elkjøp Nordics – Read More
(H1: 14:35-15:05) Tillsammans mot toppen – så byggde BHG sin framgång with Martin Leo, CTO och Head of Sustainability på BHG Group – Read More
16:00 – Check-in at Scandic Rubinen
You will check in individually, starting from 16:00.
17:30 – Omnichannel Success Stories Dinner at Brasserie Draken
Venue: Olof Palmes Plats 2, 413 01 Göteborg, Sverige
We’re bringing in a special guest, but the name remains a surprise for now! Wrap up the day with an exclusive networking experience, where you’ll connect with like-minded industry leaders, exchange insights, and build valuable relationships in a relaxed and inspiring setting.
20:00 – Cocktails & Commerce hosted by Talon.one
Venue: TBC
March 6, 2025
07:00 – Breakfast
10:00 – Please check out of the hotel by 10:00 AM.
You may store your luggage in a locked room at the hotel.
08:00 – Exhibition opens
09:00 – Program starts.
We will recommend the following;
12:30
Innovation Playground stage (outside the main auditorium)
Per-Mattias Nordkvist, Managing Director at IMPACT Commerce Sweden will join a panel discussion w.Salesforce and Musti Group.
(F3: 13:10-13:40) Balancing Sustainability and Profitability: Tackling product returns in fashion with Oscar Rundqvist, CEO and co-founder of eComID – Read More
(H1: 15:20-15:50) Hur Svårt det egentligen med Digital Transformatiom? with Jenny Zeng, Online Director at Åhléns – Read More
16:30 – Exhibition After Work
Who is who
Alexander Danson
Product Manager
Marshall
Anders Stentebjerg
Group Director of Partnership & Alliances
Impact Commerce
Anna Simlund
Global Head Of Business Development & Sustainability
Babybjörn
Anton Bukowski
Chief Digital Officer
Musti Group
Bart Klaver
Enterprise Account Executive
Talon.One
Beata Polhagen
Head Of Ecommerce & Marketing
Ur&Penn
Carl Borg
Chief Information Officer
Musti Group
Clint Fischerström
Head Of Ecommerce
Alligo
Daniel Hultin
Team Lead Development
Alligo
Daniel Pettersson
Country Director
Musti Group
Daniel Zackrisson
Sales Development Representative & Partner
Impact Commerce
Erik Lindqvist
Global Chief Technology Officer
Babybjörn
Eskil Jerling
Commercial Lead
Impact Commerce
Finn Handelman
Senior Account Executive
Contentful
Gustav Hernebrant
Head Of Marketing & Media
Clas Ohlson
Gustav Wallsten
Online Operations Manager
Lyko
Hanna Clomén Törnqvist
Head Of Ecommerce
Naturkompaniet
Heli Fleetwood
Global Digital Marketing Manager
Babybjörn
Jacob Skjelberg
Senior Project Manager
Impact Commerce
Jenny Zeng
Ecom Director
Åhléns
Johan Görgård
Chief Executive Officer
HSNG
Johanna Wa de Pohl
Site Manager
Ur&Penn
Kim Bergstrand
VP Of Sales
Contentful
Marcus Ahlman
Head Of Ecommerce
Peak Performance
Martin Jarl
Chief Commercial Officer
Nordiska Galleriet Group
Mattias Stark
Sales Director & Partner
Impact Commerce
Max Djurberg
Senior Enterprise Account Executive
Shopify
Mengxi Pu
Commercial Marketing Manager
Babyshop
Moa Karlsson
Senior Account Executive
Shopify
Nathaniel Travers
Chief Digital Officer
Webhallen
Patrik Lindvall
Head Of Ecommerce
Tele2
Per-Mattias Nordkvist
Country Manager Sweden
Impact Commerce
Pernilla Öjergren
Chief Product Officer
Nordiska Galleriet Group
Peter Joelsson
Chief Information Officer
Webhallen
Sara Hane
Head Of Customer Analytics & Digital Experience
Clas Ohlson
Sarah Gustafsson
Product Owner Omnicommerce
Musti Group
Sofie Saberski
Head Of Marketing
Naturkompaniet
Sofie Thulin
Head Of CRM
Globetrotter Ausrüstung
Stian Prestegård
Managing Director, Norway
Impact Commerce