Customer Experience
Digital experiences that drive real results
We believe that customer experiences are more than just transactions. They are opportunities for businesses to connect with their customers.
At IMPACT Commerce, we combine innovative design with strategic insights to develop digital experiences that resonate with your customers and drive tangible business outcomes.
Whether you’re looking to refine your user journey, optimise your product’s performance or enhance your brand’s digital presence, we bring the expertise and tools to turn your vision into reality.
WE’RE NOT JUST PARTNERS – WE’RE YOUR CO-CREATORS
At the heart of all good product development processes are three pillars: human desirability, technical feasibility and business viability.
We believe that it’s the sum of these parts that creates a truly integrated product.
So, instead of relying on different partners for each of these demanding phases, we’re your 360-degree partner, gathering everything under one roof.
Our interdisciplinary teams possess the technical and practical expertise to tackle all your product-related tasks, answering every “why”, “if” and “but”, while ensuring faster go-live.
Before, during and after your product launches, you’ll know where to find us: right by your side.
SOLVING THE RIGHT PROBLEMS RIGHT
Why should your product be made? And what does the perfect user journey look like? We ask these – and many more – questions upfront and continually test evidence-based hypotheses so you can navigate the commercial course confidently and avoid surprises.
The following six areas of expertise enable us to deliver not just great experiences but exceptional products:
Understanding your users and their journey is the cornerstone of creating meaningful experiences. We dive deep into data to inform every decision, ensuring that your product not only meets but exceeds customer expectations.
Our services include:
• User experience (UX) strategy
• User research & personas
• Behavioural analytics
• Customer journey mapping & touchpoint analysis
• Product vision & roadmap
• Opportunity spaces
Design is where strategy meets creativity. We bring your vision to life with designs that are not only visually stunning but also intuitive and accessible.
Our services include:
• Visual design & branding
• Interaction/motion design
• App design
• Prototyping & wireframing
• Design systems
We meticulously audit and optimise every touchpoint to ensure your customers enjoy a seamless journey, whether online or offline.
Our services include:
• Experience audits (web & mobile)
• Accessibility & compliance audits (WCAG & ADA)
• Inclusive design principles
• User journey assessments
• Conversion optimisation
• A/B testing & multivariate testing
• Baymard benchmark analysis
• Design reviews
• UX audit
In today’s digital landscape, customers expect a consistent experience across all touchpoints. We design and optimise omnichannel experiences that are cohesive, intuitive, and engaging.
Our services include:
• Omnichannel assessment
• Omnichannel experience design
• In-store digital solutions
• Mobile payment & loyalty integration
We help you design and develop products that are not only efficient and effective but also responsible and sustainable.
Our services include:
• Re-commerce
• Sustainable UX & commerce
• Ethical design
• Accessibility
• Process and order optimisation
Explore our work
News & insights
Want to know more about how we approach CX in impact?
Get in touch with Christina. She’ll help you get started.
