Adobe Campaign Classic is retiring – now is the time to upgrade

Don’t just replace Adobe Campaign Classic – upgrade to a smarter, more powerful alternative.

If your business relies on Adobe Campaign Classic, it’s time to start planning your next move. By 2027, Adobe will phase out its Classic version, meaning no new updates, no support, and eventually, no security patches. 

What does this mean for your business?
Without a clear transition plan, businesses risk falling behind on their customer engagement efforts. But here’s the good news: You don’t have to navigate this alone. 

At IMPACT Commerce, we help both B2C and B2B businesses future-proof their marketing technology. And if you’re looking for a powerful, scalable alternative, Bloomreach is a strong contender. 

Need help evaluating your options?

Why Bloomreach isn’t just an alternative, but an upgrade

Unlike Adobe Campaign Classic, which was built for an era of email-heavy campaigns and complex IT dependencies, Bloomreach is designed for the modern marketer – giving you more agility, automation, and real-time insights. 

Here’s why Bloomreach isn’t just an alternative, but an upgrade: 

1#
AI-driven personalisation

Deliver hyper-relevant content, offers, and recommendations in real time – no more static, one-size-fits-all campaigns. 

#2
Omnichannel marketing made easy

Seamlessly connect email, web, mobile, SMS, and in-store experiences without the complexity of managing multiple tools. 

3#
Real-time data activation

React instantly to customer behavior. Bloomreach lets you trigger campaigns on the spot based on real-time data.

#4
Powerful yet user-friendly

Built for marketers, not IT teams, Bloomreach offers intuitive automation, drag-and-drop workflows, and advanced segmentation let you take control – without needing technical expertise. 

#5
Faster time-to-value

Unlike legacy platforms, Bloomreach is designed for quick implementation and immediate results, so you can start seeing impact faster. 

These brands are already reaping the benefits of Bloomreach

Meet the experts who’ll guide your transition 

At IMPACT Commerce, we’ve helped leading B2B and B2C brands successfully migrate to next-gen marketing platforms. Our specialists ensure a smooth transition, from strategy to implementation – without disrupting your business. 

Karsten Plum Juul, Director of Technology
Morten Ryesberg, Senior Martech Consultant

Find the Perfect Fit with Bloomreach

Considering your options? We’ll help you find the best-fit solution. 

Need a migration plan? We ensure a seamless, low-risk transition. 

Want to see Bloomreach in action? Our specialists can give you a personalised walkthrough.

Ready to make a move? 

The phase-out of Adobe Campaign Classic is coming – but that’s an opportunity to move to a solution that delivers better results, greater flexibility, and a future-proof foundation. 

Sign up for a demo and start your journey towards a smarter marketing setup. 

Sign up for a consultation here: