Efficiency and increased sales with digital commerce
Unmanageable number of item numbers and extreme pressure on prices? At IMPACT, we can help you digitise your way to a stronger top and bottom line
FOCUS ON THE B2B CUSTOMER EXPERIENCE
The difference between B2B and B2C customers behaviour is getting harder and harder to spot. Just like B2C customers, B2B customers also expect an easy and smooth online experience when they shop with you. This creates increased demands on the customer experience, data quality, personalising, availability and self-service.
But what should you focus on in order to meet the demands of giving the B2B customer an extraordinary digital experience, while also creating seamless integration between your systems?
With IMPACT as your digital commerce partner, we give you access to our B2B best practices and experience helping businesses power their digital applications.
AUTOMATION AND ARTIFICIAL INTELLIGENCE
Digitisation has taken off and competition is more global than ever. The ability to be in control and create transparent processes allows for increased service levels and efficiency.
High data quality through your value chain helps both the company and its customers towards easier sales, while enabling automation, better reporting and better service through artificial intelligence.
At IMPACT, we help companies define their IT architecture and data design to support an ambitious digital strategy. Our track record of commerce architecture for several of the Nordic region’s leading and most ambitious companies is
Digital commerce is not only about meeting customers’ increasing expectations in a competitive market, but also about working smarter and taking advantage of new potential.
THE DIGITAL SALES PROCESS
In addition to streamlining your internal IT infrastructure, as a wholesaler it’s important that your employees have the right digital tools to sell your products. Here, the use of digital commerce plays a huge role, where data-driven insights and knowledge of customer behaviour are used as effective sales tools.
Whether it’s a CRM extension or an AI-driven solution focused on customer behaviour, it makes it easier for your employees to personalise campaigns and recommendations specifically for the individual customer, so that the customer feels special –this creates positive relationships and growth on the bottom line.
AREAS WE WORK IN
At IMPACT, we can help you create structured and efficient processes through digitisation of your business. In an industry where competition is fierce, streamlining through digitisation not only increases net earnings, but implementing digital tools for your customers can also facilitate trade and thereby strengthen customer loyalty.
We work across technology, processes and people – from strategy to implementation and anchorage in your business. Our experts are ready with the latest trends, market insights and a large B2B playbook with best practices from a large number of successful B2B companies that we’ve helped. Our customer portfolio doesn’t lie. We’ve done it before.