Grassfish

Enable extraordinary digital in-store experiences every day with IMPACT and Grassfish.

WHY GRASSFISH?

Partnering with IMPACT and Grassfish will level up your digital in-store set-up and can even prove to be your brand’s differentiator in today’s hyper-competitive retail environment.   

Together, we offer you the leading platform and first-hand expertise in creating unique in-store customer experiences with a 360-degree omnichannel approach. 

 

ENGAGEMENT AND CONSULTING FROM DAY ONE

First, let’s start with why in-store matters. Nearly a full half (48%) of consumers still prefer to head into a store, rather than use the internet, to do their shopping (Forbes, State of Consumer Behaviour Report, 2021). 

Yet your customers don’t have to go to your stores anymore. They have to want to go. And that means retailers need to provide an immersive, connected and positive in-store experience.  

That’s where our digital in-store experience partner Grassfish comes in.  

You can’t talk Grassfish without mentioning the Grassfish IXM Platform – or, if we spell it out, their In-store Experience Management Platform. Its seamless blending of online and in-person experience makes it a firm favourite among 300+ global brands and leading retailers.

Here’s how it works. The Grassfish IXM Platform enables retailers to manage and connect every customer touchpoint. The platform enables the implementation of a connected store, where visual and interactive displays, personal devices and staff devices all work together to create a cohesive digital in-store experience that keeps customers coming back for more. 

But that’s not the limit of this technology. IMPACT and Grassfish know that organisational set-up is a key element of delivering an exceptional in-store experience. The Grassfish IXM platform therefore also supports cross-department collaboration in creating, managing and analysing in-store experiences – and even scales globally.  

Naturally, integrations are vital to bring all of this to life, meaning the platform integrates tightly with your existing techstack, from your CRM, DAM, PIM and ERP, to your ECOM system. 

ENGAGEMENT, EXPERTISE AND
CONSULTING FROM DAY ONE

Together, Grassfish and IMPACT offer more than your standard out-of-breed in-store experience.  

 

We at IMPACT are not your average implementation partner. And we’re not just about the technology. We pride ourselves on our commitment to customer satisfaction and ensuring best-in-class, forward-looking experiences for your customers, enabled by technology. To partner with us means getting first-hand experience of what really works for in-store and close cooperation from day one. And yes, we’re pretty great at the tech implementation part too.  

 

Our approach means you’ll have one point of contact and a dedicated end-to-end in-store consultant for your business. Together, we will scope, plan and execute on the parameters that create the most long-term value for your brand. 

A well-thought-out digital in-store strategy is the key to successfully implementing a unified customer journey; it bridges the gap between online and in-person.

Roland GrassbergerChief Innovation Officer, Grassfish

Partnering with Grassfish means we can offer our clients a pioneering platform for unifying and enhancing the entire in-store experience and achieving a true omnichannel set-up. Besides sharing our ambitions for the future of stores, Grassfish offers the right software and insights to reach your customers at every touchpoint.

Karoline LotzFuture Commerce Lead, IMPACT

4 BENEFITS OF GRASSFISH

1. OMNICHANNEL EVERYWHERE
With a 360-degree view on omnichannel that combines high-quality visuals, real-time data and interactive applications, the Grassfish platform crafts dynamic, engaging in-store experiences that will wow your customers at every touchpoint.

2. SCALABLE & CUSTOMISABLE
Grassfish’s platform is highly scalable and grows with you and your customer base. No two in-store experiences are the same, so the platform’s customised workflows and AI-led tools shape to your organisational needs.

3. SLOTS INTO YOUR TECHSTACK
Grassfish’s platform is developed to be fully integrated with your digital ecosystem. Providing simple interfaces to your existing CRM, PIM, MRM, DAM and ECOM tools reduces complexity and stamps out silos.

4. TRIED, TESTED AND TRUSTED
For over 20 years, Grassfish’s platform has been tried, tested and trusted by more than 300 leading and global brands.

WHY CHOOSE US AS YOUR GRASSFISH PARTNER?

With us on board, you’ve got a partner with a dedicated commercial and business focus, a cross-disciplinary execution setup and more than 20 years of experience. In short, we excel in everything from management consulting and implementation to operations and digital marketing. 

Our team of 350+ skilled consultants, designers, developers and likeminded are excited to take on your next project, challenge your assumptions and elevate your results. 

Want to learn more about Grassfish?

Get in touch with Karoline Lotz, Future Commerce Lead at IMPACT. She will tell you all about it.

Karoline Lotz Jonassen, E-Business Assistant, IMPACT