MAGASIN TEAMS UP WITH IMPACT COMMERCE

Magasin selects IMPACT Commerce as a strategic partner to elevate its digital customer experience.

We’re excited to announce that we’ve partnered with Magasin, one of Denmark’s most iconic department stores, to help them deliver exceptional online customer experiences, seamlessly integrated across channels.  

With a strong commitment to omnichannel strategy, Magasin is working towards further integrating its physical stores with its online platform – and revamping the online customer experience marks a significant step forward. 

While we can’t reveal all the details just yet, we’re looking forward to getting started and helping Magasin enhance its digital footprint.  

IMPACT Commerce demonstrated a strong understanding of Magasin's unique brand and our ambition to enhance customer inspiration and guidance across fashion, design, and beauty. Their approach aligns with our goal of bringing Magasin’s exceptional in-store service online – curating and inspiring, much like the experience at Magasin Kongens Nytorv, but in a digital, omnichannel journey.

Peter ØsterhaabeCommerce Director at Magasin
About Magasin

Magasin is a renowned chain of department stores founded in 1868 in Aarhus. Today, Magasin offers a comprehensive online shopping experience through Magasin.dk and operates flagship stores at Kongens Nytorv and in Fields in Copenhagen, as well as in Lyngby, Rødovre, Odense, Aarhus, and Aalborg. With over 1,500 employees and 46 million visitors annually, Magasin generated more than 2.9 billion DKK in revenue in 2023.

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