THE OMNICHANNEL INDEX
UK 2025 IS LIVE!

Get insights from UK’s most in-depth omnichannel analysis and see how brands and retailers are adapting.

Find Out Which Brands and Retailers Are Top Performers in the UK!

We’ve analysed over 100 brands and retailers across 10 categories, 8 disciplines, and 70 key touchpoints to give you actionable insights into the UK customer journey.

The methodology behind the Index has been elaborated in partnership with Google, ensuring robust, industry-aligned insights.

With 7,000 data points, this report not only highlights top performers and areas for improvement, but also unlocks concrete opportunities for omnichannel retail.

It’s a strategic tool designed to provide businesses with actionable insights and strategies for delivering the seamless experiences that today’s customers expect.   

Methodology designed in collaboration with Google
+100 brands & multibrand retailers evaluated
70 touchpoints across the 5 phases of the customer journey
+15 experts insights to guide your omnichannel strategy
OUR OMNICHANNEL OFFERINGS

With our mix of practical advice and hands-on support, we help businesses optimise their operations, improve customer interactions, and drive growth.

#1 Full report (free)

You’ll get access to the full digital version of our UK report.

#2 Free omnichannel intro session

You’ll get access to:

– Omnichannel Index overall results and relevant findings;
– Inspirational cases and trends;
– Detailed scores of your business;
– Inspiration from best in class linked to your opportunities;
– Insights in your category and benchmark towards competitors.

#3 Omnichannel Audit, Benchmark and Roadmap

You’ll get access to:

– Omnichannel Index overall results and relevant findings
– Inspirational cases and trends
– Detailed scores of your business;
– Inspiration from best in class linked to your opportunities;
– Insights in your category and benchmark towards competitors;
– Additional store observations and online observations with recommended actions for short, mid, and long-term growth (5 store visits);
– 2 competitors assessed online and in-store;
– Workshop and roadmapping sessions;
– KPI benchmark;
– Roadmap and growth plan.

the index has been adopted by

Get all the insights now