Insights

Type
News
ELEMIS enter strategic collab with IMPACT Commerce
Together IMPACT Commerce and ELEMIS will drive a programme to deliver a premium omnichannel experience.
News
Oras will lift European B2B potential
Everybody needs water. Oras Group from Finland, known for its high-quality faucets and pioneering smart water technologies, knows that, but need help to grow their online B2B platform. The company has a presence in 15 countries and IMPACT Commerce is going to consult on a business upgrade.
Event
Cocktails & Commerce: Kick off E-handelskonferencen 2025
As the excitement builds for E-handelskonferencen 2025, we’re happy to once again invite you to our Cocktails & Commerce open bar event. 
Event
See you at E-handelskonferencen 2025
Come by between sessions for barista-brewed coffee, sharp insights, and honest conversations with consultants who work every day on the same challenges you’re facing.
Event
Ride with industry leaders to E-handelskonferencen 2025
Heading to E-handelskonferencen? Why not make the journey part of the experience? 
Event
The Customer Journey 2.0: How Søstrene Grene and ILVA Use data to drive results
Want to make your data work harder for your business and your customers? Join IMPACT Commerce and the Dansk Erhverv for an afternoon of real-world insights from two leading brands that have done just that. 
News
Agentic Commerce AI for Moscord
The global B2B marketplace platform for the shipping business, Moscord, has chosen IMPACT Commerce to deliver consultancy on AI – specifically focused on Agentic AI. The goal is to increase the overall operational and optimise Time to Revenue.
News
Bilka sets course for 2028 with a new omnichannel strategy
The Danish retail powerhouse, Bilka, has just approved a bold new omnichannel vision and roadmap – developed in close collaboration with IMPACT Commerce.  
News
Mikael Ekman strengthens omnichannel consultancy as Managing Director
With two decades of strategic experience in the commerce space, Mikael Ekman strengthens the Omnichannel leadership team as IMPACT Commerce continues its journey as the preferred omnichannel partner in the Nordics.
News
IMPACT returns to growth and strong profits after challenging year
Last year was decisive for us. We experienced challenges in a volatile market and the year ended with a loss. We evaluated the situation and kept true to our strategy and customer centric approach, and decided to fast-track strategic initiatives. The focus has had immediate impact and contributed to a record first half of 2025. 
Whitepaper
Get more in-store traffic from your Google Ads: Lessons from 72 retailers
Today, foot traffic starts online. Shoppers search, compare, and check availability before deciding where to go. If you’re not showing up in those moments, you’re missing out. Google Ads can be the bridge between online searches and in-store visits – if you use them right. 
Articles and guides
Pricing is underprioritised in B2B
Pricing should be a strategic discipline. Still, many B2B companies haven’t assigned a single person fully dedicated to it. Many still struggle with oversimplified customer segmentation, lack of cost transparency, and individual and unstructured pricing.
News
Jakob Holm – new COO
With large scale digital investments come risks and opportunities that need to be balanced. With Jakob on board, a seasoned leader and expert in large digital transformations, we’re better equipped to meet these challenges head-on.
News
Musti chooses IMPACT Commerce to power its growth journey
We’re excited to share that we’re partnering with Musti Group, the leading Nordic pet care specialist with over 400 stores, to help it take the next big step in its growth journey. Operating across Finland, Sweden, Norway, Estonia, Latvia and Lithuania, Musti is already a dominant player in the pet care market, and is now setting its sights on becoming a true frontrunner in Europe.
News
New SteelSeries platform successfully launched
The new SteelSeries.com platform is live – and it’s off to a strong, stable start. 
On-demand webinars
Navigating Digital Product Passport: From strategy to execution
The Digital Product Passport (DPP) is more than just a compliance requirement – it’s a game-changing initiative that will reshape how products are made, sold, and disposed of by creating a digital record of every product’s lifecycle. But while the benefits are clear, many businesses are still unsure where to begin.
News
IMPACT Commerce wins commercetools Partner of the Year – EMEA
We’re excited to share that IMPACT Commerce has been named Partner of the Year – EMEA at this year’s commercetools Elevate conference in Miami. 
News
IMPACT Commerce becomes official Shopify Plus Partner
We’re excited to share that IMPACT Commerce has become Shopify Plus Partner!