Tiffosi and Vilanova
Two innovative fashion brands. One brilliant platform to make them come to life. Discover Tiffosi's journey towards revolutionising its online stores.
3 minute read
increase in orders
increase in sales
longer user sessions
increased conversion rate
bigger order value
lower bounce rate
Leading to increasing sales and orders
Making navigation delightful
Adobe Commerce Cloud
TIME TO UPGRADE
Portuguese-born Tiffosi had a clear vision. They wanted to improve their performance and revolutionise their online store. That vision called for a serious upgrade, and that’s where our team entered the scene.
Tiffosi – and their sub-brand, Vilanova – had their online store developed on Magento 1 Open Source. To unfold both brands’ growth potential, the team at Tiffosi began sharing their goals with us – and together, we sketched the proper strategy to meet those goals.
EASY CHECK-OUT AND PICK-UP
To Tiffosi, a successful customer journey is a smooth and delightful one. We couldn’t agree more. By designing easy and efficient check-out flows and pick-up points, customers get a seamless experience – from browsing and shopping online to feeling the actual product in their hands.
100% integrated with CTT
The solution was 100% integrated with CTT delivery service, with an easy configuration of pick-up points between CTT delivery points and Tiffosi’s retail stores.
On top of that, this is a quite different experience from any of Tiffosi’s competitors. The quality of the shopping experience should always match the brand’s quality. And shopping Tiffosi and Vilanova is a pleasant example of this.
AGILE, AUTONOMOUS, ADOBE
Finding the proper partner to make the Tiffosi and Vilanova brands come to life digitally was essential. That’s why we suggested migrating to Adobe Commerce Cloud. The flexible platform enables both the agility and autonomy that the team was looking for. And we provided support during implementation, going live and after launching.
Together, we’ve identified the right strategy to support their growing client base and improve their position in the market. With their new Adobe Commerce store, both Tiffosi and Vilanova continue to give their customers excellent shopping experiences.
5 BENEFITS OF ADOBE COMMERCE
1. Built for experienceAdobe Commerce is built for crafting great experiences. With a variety of creative templates available and great possibilities for customising the platform, Adobe is all about making brands stand out.
2. FLEXIBLE AND AGILE AT HEARTTime is critical, and Adobe Commerce is built to ensure the highest possible speed-to-market. Meanwhile, the platform is built for global scalability and supports multiple business models.
3. Endless featuresAdobe Commerce has one of the most impressive selections of 3rd party functionality available in the Adobe Marketplace. With a large community, the feature list never stops.
4. Open-source customisationAdobe Commerce takes pride in being fully customisable. A large ecosystem around the platform ensures both stability and a low cost of ownership as much ongoing development happens in the community.
5. Intelligent commerceWhether you’re looking for an AI-powered engine or the ability to gather data in real-time, Adobe Commerce has it all. This helps fuel both the customer experience and the conversion rates.
Let's talk tech
ABOUT TIFFOSI AND VILANOVA
The Portuguese fashion brand Tiffosi has more than 40 years of experience in denim technology, development and innovation. In 2016, the sub-brand Vilanova was born, and today the two brands are sold in 26 countries across 2,500 multi-brand dealers and 90 mono-brand stores.
Want more insights on our project with Tiffosi?
José will tell you all about it.